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!! Free Ebook Converge: Transforming Business at the Intersection of Marketing and Technology (Hardback) - Common, by Bob Lord

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Converge: Transforming Business at the Intersection of Marketing and Technology (Hardback) - Common, by Bob Lord



Converge: Transforming Business at the Intersection of Marketing and Technology (Hardback) - Common, by Bob Lord

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Converge: Transforming Business at the Intersection of Marketing and Technology (Hardback) - Common, by Bob Lord

The leaders of Razorfish share their strategies for merging marketing and IT To create rich, technologically enabled experiences, enterprises need close collaboration between marketing and IT. Converge explains how the merging of technology, media, and creativity is revolutionizing marketing and business strategy.

  • Published on: 2013-04-29
  • Binding: Hardcover
  • 246 pages

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